Start with the AI assistant on your store from €239/mo. Add your own branded app when you're ready. You never pay a share of your sales.
For brands launching their first AI assistant.
Billed monthly, cancel anytime
For growing brands with steady daily questions.
Billed monthly, cancel anytime
For high-volume brands and multi-market stores.
Billed monthly, cancel anytime
Example: Growth plus your app is €488 a month after the one-time build, with the same assistant on your website and in your app. Live in three weeks or the build fee back.
A branded store page in the Tapmerce AI marketplace, where shoppers describe what they need and get your products. Checkout stays on your store.
More than 4,000 conversations a month? Ask for volume pricing. Prices in euros, excluding VAT.
Typical published prices, October 2026. Tapmerce bundles the assistant, your branded app and nutrition-safe answers, with no commission on sales.
Billed per resolution, plus seats
Generic answers, no claims guardrails
AI usually extra; some take up to 3% of app sales
Nutrition-safe answers, your brand everywhere, 0% commission.
Every plan is built up from what it really costs to run your assistant, plus a fair margin. When AI gets cheaper, so do your plans.
Each conversation reads your catalog and policies and writes answers. We pay for that by the word, so we price by the conversation.
Hosting, the hand-off to your support team, monitoring and, for the app, push delivery and store updates.
On top of cost, enough to keep improving the product and supporting you. Never a cut of your sales.
One shopper's chat session with the assistant, however many questions they ask in it, typically a handful of messages each way. Visits where nobody opens the chat cost nothing.
Nothing breaks. Extra conversations are €0.25 each, and you can move up a plan at any time.
Yes. Most brands start with the assistant on their store and add the app later. The app is a one-time build of €4,990, then €49 a month for hosting, push and updates.
No. There are no success fees or revenue share on anything: website, app or marketplace.
Pay for 10 months of your plan and get 12. The one-time app build is paid once and never again.
Your iOS and Android apps submitted to the App Store and Google Play within 21 days of kickoff, or your build fee back. The 21 days count from kickoff, once your brand assets and your Apple and Google developer accounts are in place. Store review typically adds a few days and is outside our control. If we miss the date, the app build fee is refunded in full.
Shopify and other ecommerce platforms. Tell us yours when you book a demo.
For the app, yes: Apple charges $99 a year and Google $25 once. The apps are published under your own accounts, so your brand owns the listings and the customer relationship. We handle the submissions.
Prices are in euros and exclude VAT, which is added where applicable.
Tell us your monthly traffic and we'll show you the assistant on your products and the plan that fits.